How little?

American Suzuki, Suzuki’s U.S. sales arm, recently issued a news release saying that its total April 2011 sales were up 9 percent over its sales for the same month a year earlier. That seems admirable, until you look at the numbers — 2,132 Suzuki models sold in April 2011 vs. 1,950 in April 2010.

That top number would represent a bad selling month for the least popular product offered by any of Suzuki’s mainstream rivals. That’s too bad. It means many car buyers in the United States are missing a good deal.

Consider American Suzuki’s single biggest seller, the Kizashi sedan, whose sales for the year to date are up 111 percent compared with 2010, representing 2,571 cars sold so far in 2011 compared with 1,219 during the same stretch of last year. That sales improvement would be great for a super-exotic automobile, whose market penetration is restricted by price. But it’s lousy for any car company competing with the likes of Toyota, Ford, Honda and Chevrolet.

See also:

Built Like a Brute
The Suzuki Grand Vitara continues Suzuki's 40-year heritage of building compact but rugged SUV-type vehicles, including a model named "Brute." The current Grand Vitara has proven its dur ...

Fog Light Switch (if equipped)
Fog Light Switch (if equipped) The front fog light comes on when the fog light switch is pushed in with the lighting switch turned to the third position and the beams set to the low beam positio ...

Driving Tips
WARNING: • Wear Your Seat Belts at All Times. Even though air bags are equipped at the front seating positions, the driver and all passengers should be properly restrained at all times ...

Copyright © www.suzuguide.com