American Suzuki, Suzuki’s U.S. sales arm, recently issued a news release saying that its total April 2011 sales were up 9 percent over its sales for the same month a year earlier. That seems admirable, until you look at the numbers — 2,132 Suzuki models sold in April 2011 vs. 1,950 in April 2010.
That top number would represent a bad selling month for the least popular product offered by any of Suzuki’s mainstream rivals. That’s too bad. It means many car buyers in the United States are missing a good deal.
Consider American Suzuki’s single biggest seller, the Kizashi sedan, whose sales for the year to date are up 111 percent compared with 2010, representing 2,571 cars sold so far in 2011 compared with 1,219 during the same stretch of last year. That sales improvement would be great for a super-exotic automobile, whose market penetration is restricted by price. But it’s lousy for any car company competing with the likes of Toyota, Ford, Honda and Chevrolet.
The Name
Kizashi! There's something about recent Japanese car names — or at least
names from Japanese car companies — that inspire us to bellow them. It started
with Toyota: Venza! Now it's Suzuki: Kiz ...
Automatic Transmission Fluid
Specified Fluid
Use an automatic transmission fluid
SUZUKI ATF 3317 or Mobil ATF 3309.
Fluid Level Check
CAUTION:
Driving with too much or too little
fluid can damage the transmission.
You must ...
Listening to Audio for AUX (Option)
Listening to Audio for AUX (Option)
(1) Aux button (CD/AUX)
Display
(A) Mode indicator
Aux function
This system has an external input terminal
so you can listen to audio from an external
de ...